" Just like everything the Entourage team comes out with, the Playbook Series blew me away. The Playbook Series goes step-by-step from setting up Launch Campaigns all the way in to the intricacies within Sponsored Brand and Display Marketing. Throughout, the series reminds you which phase of the customer buying cycle your marketing is applicable ensuring you are aware of the bigger picture during the process. This helped me step out from inside my campaigns.
After going through the Blueprint Series awhile back, I knew I needed a refresher before setting up a new line of campaigns. The Playbook series delivered heavy-hitting information that helped my team set up new product campaigns as my business scales. The Coolest part of the Playbook Series is that it has corresponding videos imbedded into the PDF at every turn. Read a section then click on a video to summarize all in one spot. I haven't seen another PPC guide built so comprehensive.
PPC Entourage and the Entourage suite of services have really allowed me to focus my campaign knowledge and creation process. As I wear many different hats in my business, being able to trust PPC education from my PPC service is too good to be true."